In order to use cookies on a website, a cookie policy and a privacy policy that comply with current legal requirements must be posted on the website to ensure that users are properly informed. In accordance with relevant legal regulations, depending on the type of cookie, placement of cookies and data collection with such cookies is permitted only with the user’s consent. It is the merchant's responsibility to comply with all of these requirements.

In regards to the above, please note that the implementation of Barion Pixel requires an update to the cookie policy on the merchant’s website.

In addition, the placement of the Barion Pixel for marketing purposes is subject to the user’s consent; therefore, the merchant is required to use a consent management platform that complies with applicable legal requirements, obtain consent, and report the fact of consent (consent event) to Barion in accordance with the current Barion Pixel technical documentation.

You can find the sample cookie policy amendment, the sample cookie consent form, and the requirements for the consent management platform that we recommend here. These are the minimum requirements you must meet. If you do not comply with them, you will be liable for any damages resulting therefrom.

Consent management platforms are required to allow users to easily modify or withdraw their consent at any time. Another requirement is that the cookie consent banner must appear to the user at least once every 13 months—though every 30 days is recommended—displaying their previous selection so that the user can modify their consent. The purpose of this is to serve as a reminder to the user that their consent can be modified.